If you are a Seller, then try to add Keywords on the left that your buyers or people interested in your products might post on Social Media. Then add a single keyword for your Product or Service on the right. All other keywords go in the left box.

Keywords (Ex: want, buy)
Product (Ex: shoes)

Advanced

Keywords that are mandatory for you (Ex: buy, shoes)
    Keywords that should not occur (Ex: sales, offer)

      Suggestions

      Keywords=want,hire,website Product = designer
      Keywords=need,website Product=freelancer
      Keywords=want,buy Product=shoes
      Keywords=want,buy Product=phone
      Keywords=want,buy Product=books
      Keywords=want,buy,website Product=templates
      Keywords=need,wordpress Product=plugin